"Diversify your client base for long-term stability."Oh god.
This should be made into a post and hung on every surface of the VCB. Photo majors should memorize these facts because they are an excellent summary of the photo business and represent why photographers fail.
Maybe I'm reading it wrong, but it seems like fact #2, item 7 is contradicted by what Adam has pointed out in fact #7. How can you "diversify" if you "can't work for more than one employer at a time"?
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